Keywords: voice over jobs, voice over work
Description: Edge Studios is a leader in the voice over industry with resources that will help you land voice over jobs and find more voice over work.
They're everywhere. If you've produced a professional quality demo, and are marketing it in a professional manner, some of the jobs will come to you. But if you nurture your contacts and proactively look for work, you’ll do much, much better.
Focus on one or two genres, whatever is the strongest match of your strength with an active market. It "positions" you in the minds of your prospects. Although it might be tempting to pursue everything conceivable, even cartoon voice over jobs. stick with what you do best. You'll be seen as more distinctive, more the "go-to person" for the genres you excel in. Employers will think of you first for those voice over jobs.
Here is a list to start you thinking. It's a broad, thorough collection of ways to seek out voice over jobs, but it's not exhaustive. Many of these tips can be extended yet further. But if you start with these as you search for voice over jobs, you won't be so exhausted.
- Check the Voice Over Yellow Pages at EdgeStudio.com
- Read and listen to our Voice Over Archives. You'll find literally hundreds of ways to build your business to get more voice over work .
- Devote a quarter hour every other day sending a follow-up email to someone who you have done business with, or had an interview with. you know the list. And on the alternate days, spend 15 minutes marketing to a new prospect.
- No time to do all the prospecting you'd like? Pay a student, an intern, or a neighborhood teen to help. Amazing how paying, say, $12/hour motivates you to focus on what needs to be done.
- Working with an agent (one specializing in voice over jobs) may or may not be appropriate for you. Many agents tend to focus on commercial work. If that's what you're after, seek out an agent. But know what you're doing. In any case, remember that having an agent doesn't mean you can just sit back, relax, and watch voice over jobs roll in. It will still require ongoing teamwork from you.
- Do eMarketing. We don't mean just email your MP3. We mean polishing your website (you do have one, right?), prospecting for (uh) prospects on the Internet, partnering with talent and companies in other markets, and more. You should still have your demo available on CD and get it out there, but electronic distribution is so much faster, easier and economical when appropriate.
- Virtually everything you might do online has a traditional analog. Don't forget the power of the typed or even handwritten greeting, the phone call, and the thank you note (always send thank you's after doing voice over jobs!). But use the phone ONLY if you have something worth hearing and you're sure your prospect won't mind the interruption. The right mix of online and offline marketing methods depends on you, your genre, your resources, and your market. Everyone's mix is different.
- Review your marketing materials periodically. Do they say the same thing as hundreds of other performers? Or do they characterize you in a distinctive, personal, professional way? Over time, some things you missed may become painfully obvious (well, ultimately that's good), and you'll have new ideas you never would have thought of earlier.
- Talk about the benefits people will gain by hiring you. You'll land more voice over jobs by talking about your prospect's needs than simply crowing about yourself.
- Remember the Three C's of voice over performance: Have Control of your voice, be Comfortable, and be Confident. Weakness in any one of these could cost you voice over work .
- Promote your home studio. In addition to saving you a lot of time, doing voice over from home can save prospective hirers a lot of time -- from auditioning people, right through delivery of your finished recording. It's not unusual to have your own studio. But you will seem unusual if you become unusually skilled at using it, and you may be able to offer extra services, for extra pay.
- Use whatever special contacts and capabilities you might have. If your friend is a writer, maybe they can hook you up with their client to record the script that your friend is writing – maybe they’ll have other voice over jobs. If you're into sailing, then approach the nautical marketplace with your unusually good knowledge of the field. You can even partner with Edge Studio to offer services such as music, sound effects, translation, ISDN, and dubbing.
- Make lemonade. Business is slow? That means you can offer fast turnaround.
- Present to local civic, educational and marketing groups. You could talk about the industry in an educational context. Or talk about how improved company image and marketing practices (employing professional voice over talent ) can improve business for their members.
- Don't stop at personal presentations. Write an article for your local paper, or have them interview you.
- Consider online talent pools and audition sites, such as Voice123 and Voices.com .
- Perform pro bono for non-profit organizations. It could lead to paying voice over jobs.
- Going on vacation? Before you leave, establish contacts with recording studios there, then stop by and see them.
- Have you heard someone do a lousy voice over job? Tactfully and constructively inform the advertiser (or whomever) about the benefits of sounding more professional, and specifically the benefits of using you.
- Take advantage of FREE marketing resources available to you, including those here at EdgeStudio.com, and in our newsletters, etc. Visit our FREE Career Center for helpful information, venues and events for networking, and ways to improve your "product." They can all produce more voice over jobs for you!
- Casting directors
- Recording studios
- Advertising agencies
- TV and cable stations
- Film / Video Production Houses
- Multimedia companies
- Publishing companies (print and recorded)
- Educational companies
- Audio-Visual departments at large companies
- Any companies that have employee, customer or consumer training.
- Radio stations (They often need more variety in their local commercials, and may have voice
- acting jobs that can benefit from your acting ability.)
- Sales Representatives (to represent you, for a flat fee, or on commission. Make it someone you trust.)
- Dealer and other retailer associations
- Organizations within the Voice Over industry. For example film and video organizations, acting resource centers, advertising associations, etc.
For many other creative ways to find voice over jobs, see our Archives, including the following articles: